Position Overview
We are looking for an innovative and meticulous Marketing Executive with a strong passion for Public Relations (PR) to become part of our team. The ideal candidate will excel in organization, have a keen interest in curating luxurious experiences, and demonstrate the ability to design and implement impactful, results-oriented marketing and PR initiatives.
This position demands a self-motivated individual who is well-versed in the social media and PR ecosystems, both locally in Vietnam and on a global scale. A talent for producing captivating content and an aptitude for managing diverse responsibilities with professionalism are essential traits for success.
Core Responsibilities
Support the creation of monthly marketing and PR strategies.
Perform market research and evaluate performance metrics to optimize campaigns.
Develop visually appealing, brand-aligned content (photos, videos, blog articles, and email marketing materials).
Design templates and structured workflows to enhance communications.
Oversee and expand the brand’s social media presence across various platforms.
Craft imaginative, share-worthy content designed to drive engagement and brand awareness.
Establish and maintain meaningful relationships with media partners, influencers, and collaborators.
Create press releases, PR pitches, and outreach materials to strengthen brand presence.
Organize and coordinate events or campaigns that reinforce the brand's premium positioning.
Conduct outreach and identify leads that align with the Ideal Customer Profile (ICP).
Maintain up-to-date CRM systems and collaborate with internal teams to ensure prompt follow-ups.
Cultivate an in-depth understanding of the product portfolio, emphasizing materials, craftsmanship, and distinctive features.

Qualifications
Education: Bachelor’s degree in Marketing, Communications, PR, or a related discipline.
A minimum of 2 years of experience in marketing, PR, or luxury retail.
Proven track record of success in high-performance, detail-oriented environments.
Strong PR instincts and an ability to craft compelling narratives that elevate brand identity.
Highly creative with a sharp eye for aesthetics and emerging trends.
Excellent communication and interpersonal skills, with an ability to foster strong relationships.
Proficiency in English (written and spoken).
Skilled in using Microsoft Office, CRM tools, and basic graphic/video editing software.
Capable of both independent work and collaborative efforts.
Deep appreciation for luxury and artisanal craftsmanship.
Warm, approachable personality with a proactive and solutions-driven mindset.
Adaptability to work irregular hours, including evenings, weekends, or special occasions.
Self-motivated and results-driven, with the ability to adapt quickly and meet ambitious objectives.

Perks & Benefits
Competitive salary with incentive programs based on performance.
Opportunities for skill development and career growth, especially in marketing and PR.
Access to resources that foster a global perspective and skill refinement.
Exclusive employee discounts.

Ứng viên nộp hồ sơ trực tuyến bằng cách bấm Ứng tuyển ngay dưới đây.

Hạn nộp hồ sơ: 11/04/2025

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